Coca-Cola India has partnered with Bangalore International Airport Ltd (BIAL) to introduce an modern digital activation at Kempegowda International Airport, Bengaluru. This initiative, launched on 23 April 2026, permits passengers to obtain a complimentary chilled Coca-Cola by enrolling in Pulse, BLR Airport’s official app. The activation goals to reinforce the journey expertise by providing a refreshing second amidst the journey.
The collaboration between Coca-Cola India, a number one beverage firm, and BLR Airport, one among India’s fastest-growing airports, is designed to seamlessly combine digital comfort with refreshment. Passengers can simply take part by scanning a QR code displayed on digital screens throughout the terminals, enrolling within the app, and redeeming their drink at a devoted Coke Zone. This method ensures a frictionless expertise for travellers.
Abhishek Gupta, Vice President of Customer Development at Coca-Cola India and Southwest Asia, highlighted the importance of airports as partaking client areas. “Our partnership with BIAL is a deliberate step into that space, combining the digital infrastructure they’ve built with the brand trust we’ve earned,” he acknowledged. Devayani DV, Assistant Vice President of Performance Marketing and Advertising at BLR Airport, added that the initiative displays their deal with creating priceless passenger experiences.
With tens of millions of passengers passing by way of BLR Airport yearly, this collaboration marks a major step in Coca-Cola India’s journey retail technique, bringing the model nearer to customers at a significant aviation hub
This story was chosen and printed by a human editor, with content material tailored from authentic press materials utilizing AI instruments. Spot an error? Report it here.
